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Learn the critical success factors for multi-channel personalization.

eTail West, Palm Desert, CA February 22-25, 2011

Visit Lead Sponsor Certona at eTail West 2011 - Booth 41

Certona Presentations:

11:25 Personalization Summit, Tuesday, February 22nd
TABLE 2: Cross Channel Personalization
by Meyar Sheik, CEO and Co-Founder, Certona

12:45 Day One: Wednesday, February 23rd.

TRACK A- Site Enhancements, Testing, Analytics & Customer Engagement
by Meyar Sheik, CEO and Co-Founder, Certona

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Resonance is a valuable service for multi-channel retailers like PETCO. We've found that Recommendations were found in more than 10 percent of all orders and we expect that number to continue to grow.

-John Lazarchic, VP of E-commerce, PETCO.

Resonance has provided our visitors with more relevant choices and in turn has increased our sales.

-Mike Relich, CIO at Guess?, Inc.

With transparency in their A/B testing, easily quantifiable results and automated operations, Certona has been an ideal partner for automated recommendations.

-Milton Pappas, Executive VP of Marketing & E-Commerce, Redcats USA

With more personalized search results, our customers didn`t have to keep searching deeper into site search results, and we definitely saw an increase in conversions.

-Jeff Stone, CEO at BikeSomeWhere.com