Certona Receives Significant Growth Investment from Primus Capital

SAN DIEGO, Calif. – September 23, 2016 – Certona, the leader in omnichannel personalization solutions for the world’s largest brands and retailers, today announced a $30 million growth investment and minority recapitalization led by Primus Capital, a private equity firm based in Cleveland and Atlanta. The funding will be used to grow market share, accelerate... Read More

Certona CEO Meyar Sheik Appointed to the Shop.org Board of Directors

SAN DIEGO, CALIF. August 11, 2016 — Certona, the leader in real-time omnichannel personalization for the world’s largest brands and retailers, announced today the appointment of its CEO and co-founder Meyar Sheik as one of the newest members of the Shop.org Board of Directors. Shop.org is the digital division of the National Retail Federation (NRF),... Read More

Certona Partners with Pier 1 Imports to Deliver Omnichannel Personalization

Top home furnishings and décor retailer taps Certona’s real-time, predictive personalization platform SAN DIEGO, CALIF. November 10, 2015 — Certona, the leader in real-time omnichannel personalization for the world’s largest brands and retailers, announced that it has partnered with Pier 1 Imports, Inc. (NYSE: PIR) to deliver a hyper-personalized omnichannel experience to Pier 1 Imports’ customers.... Read More

Certona Prepares Retailers For Peak Holiday Demand, Backed By New Fault Tolerance Patent

Company’s Real-Time Personalization Platform Ensures Quality of Service Under Very High Traffic Conditions SAN DIEGO, CA – October 14, 2015 — Certona, the leader in real-time omnichannel personalization for the world’s largest brands and retailers, today announced approval of a U.S. Patent No. 9,094,262 titled “Fault tolerance and maintaining service response under unanticipated load conditions.”... Read More

Certona to Showcase Smart Discovery at Shop.org Digital Summit 2015

Shop.org’s largest lifetime sponsor will guide digital retailers through personalizing the product discovery journey SAN DIEGO, CA – September 30, 2015 — Certona, the leader in real-time omnichannel personalization for the world’s largest brands and retailers, today announced it will showcase its suite of Smart Discovery solutions through live customer demos and speaking sessions at... Read More

Certona Awarded Patent for Improving Targeting Accuracy for Digital Retailers

Technology helps refine visitor profiling by filtering adverse effects of non-human Web traffic on personalized customer experiences SAN DIEGO, CA – September 2, 2015 — Certona, the leader in real-time omnichannel personalization for the world’s largest brands and retailers, today announced approval of a U.S. patent titled “System and Method for Quantifying and Detecting Non-Normative... Read More

Certona Drives E-Commerce Success for Sports Authority by Personalizing the Shopper Experience

Ongoing relationship delivers significant gains in average order value and year over year revenue from personalization San Diego, CA – August  12, 2015— Certona, the leader in real-time omnichannel personalization for the world’s largest brands and retailers, today announced that Sports Authority, one of the largest full-line sporting goods retailers in the United States and Puerto Rico,... Read More

Certona Finds 1:1 Engagement and Predictive Personalization in Digital Retail Increases Average Order Value by 50 Percent

Industry Performance Metrics Prove Personalized Engagement Drives Customer Acquisition, Conversion and Retention Across All Channels SAN DIEGO, CA–(Marketwired – Apr 22, 2014) – Certona, the leader in real-time omnichannel personalization for the world’s largest brands and retailers, today unveiled annual digital retail performance metrics on how 1:1 personalized customer experiences drive measurable ROI for brands... Read More

Certona and Tryzens Equip Retailers with Pre-Integrated Personalization Solutions

Integration enables deep, real-time personalization capabilities to help retailers shorten time to revenue and enhance the customer experience.   SAN DIEGO, CA – July 15, 2015 – Certona, the leader in real-time omnichannel personalization for the world’s largest brands and retailers, today announced that digital marketers can tap into its real-time personalization solutions through a partnership... Read More

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